Q2 2024 iOS Fitness & Weight Loss Apps Performance in the US

As we delve into the second quarter of 2024, the fitness and weight loss app category on the iOS platform has shown varied performance metrics. Here's a snapshot of how the top five applications fared, with insights provided by Sensor Tower.

Strava: Run, Bike, Hike experienced a slight fluctuation in revenue, peaking at $431K in mid-May but dipping to $342K in mid-June. Downloads showed a similar trend, with a high of 126K in late April. Weekly active users maintained a steady growth, reaching 1.26M by the end of June.

BetterMe: Health Coaching saw its revenue hitting highs and lows, reaching $417K in early May but sliding down to $216K in mid-June. The app's downloads peaked at 86K in the first week of April, with weekly active users reaching a quarter-high of 245K in mid-June.

MyFitnessPal: Calorie Counter had a rollercoaster quarter in terms of revenue, with an impressive $316K in the third week of May but a low of $108K in the third week of June. Downloads remained relatively stable, with a slight increase to 81K in mid-June. The app's weekly active users grew to 2.16M by the end of the quarter.

Zwift: Ride and Run displayed an intriguing trend with a revenue peak of $272K in mid-June and a low of $113K in late May. Downloads data was not available, but the app's performance in other metrics suggests a dedicated user base.

JustFit: Lazy Workout & Fit showed a dip in revenue from $353K in early April to $76K in early June, before rallying to $193K by the end of the quarter. Downloads peaked at 158K in the last week of June, and weekly active users showed a significant increase, ending the quarter at 577K.

For more detailed insights and analysis on the fitness and weight loss app market, Sensor Tower provides an in-depth view of the trends and performance metrics.